Some small to medium sized software providers in Latin America seek specialization in business verticals and languages while others do not. Experience can create value, but is method or know-how the principle ingredient. NSAM talked to four Nearshore software development experts to understand how providers find their niches and how important those niches really are.
By James Bargent
For high street bookstores, squeezed by the explosion in e-books from one side and the dominance of online retailers like Amazon on the other, the death rattle has been sounding. However, for an enterprising pair of literature lovers backed by a nearshore software development team, the new digital age has instead been marked by the sound of opportunity.
Capturing the systemic and noteworthy advancements in Mexico economics, IT and political leadership over recent months, Nearshore Americas today announces a special series of white papers that will be published in our pages over the next several months reporting on these newly arising market conditions.
For many residents of Mexico, it rankled when Latin America got only a passing mention in a debate on foreign policy held shortly before the 2012 U.S. presidential race. It was Republican candidate Mitt Romney, not eventual winner President Barack Obama, who brought up Latin America, saying the region offered a “huge opportunity” for the U.S.
By Tim Wilson
Let’s face it – outsourcers as a whole are not the world’s best marketers. Some struggle to get the word out, and, ironically, most aren’t comfortable leaving the marketing in someone else’s hands. Fair enough – assuming an outsourcer has its own marketing house in order. Many don’t and, as in any industry, some companies, and some regions, do better than others. “Brand is everything in outsourcing,” says Deborah Kops, outsourcing consultant at Sourcing Change.
By Luke Bujarski
Esteemed economist Arminio Fraga Neto recently issued a mixed assessment of the macroeconomic and political environment of Brazil, noting that the government is indeed “listening” to the needs of the private sector but also doing too much to protect specific industries. Fraga was one of several notable speakers at the recent “Brazil Summit”, organized in New York City, by the Brazil-American Chamber of Commerce, where global services was one of the prime topics of discussion.
By Narayan Ammachchi
TesteAR, a manual software testing training program created and launched by Globant, has won this year’s prestigious Foundations for the Future (F4F) Award for corporate social responsibility (CSR). The award – instituted jointly by the Nearshore Executive Alliance and Nearshore Americas – is designed to create awareness about the importance of social impact programs in the Latin America global services industry.
By Tarun George
Earlier this month in New York City, a panel of Jamaican trade officials and ambassadors came together to once again make the case for increased investment in the Caribbean island nation. What was different was their audience. Instead of focusing on American executives as usual, this time they targeted the Jamaican business elite, living and working in the US. In other words, they were leveraging potentially their greatest asset outside their own country: the national diaspora.
By Narayan Ammachchi
Ever wondered why IT and BPO companies in Chile have continued to expand despite what is commonly seen as a severe shortage of skilled workers locally? In Chile, immigration rules are strikingly different than nearby nations like Brazil. IT companies can bring in as many skilled professionals from overseas countries as they want. Jobseekers from across the world are arriving by thousands and filling up the vacant positions in all sectors of the economy.
By Paul McDougall
It is one thing for investment agencies and Nearshore vendors to promote Latin America sourcing but when buyers start to become vocal champions, it’s a good idea to hear their rationale. “People tend to have a myopic view about outsourcing, we only think about India,” said Anthony Porter, director of IT Vendor Management, Procurement, Legal and Strategy at U.S. health insurance provider Humana.