Here at Nearshore Americas, we hit an important content milestone this week by publishing our 5,000th post, signifying our long-term dedication to the nearshore services industry.
For more than seven years, our team has been positioned on the front line of the rapidly developing IT, BPO, and contact center sectors, and it’s thanks to you, our audience, that our publication, conferences and research activities have all flourished. Over the last five years alone, we have seen a continuous, steady uptick in traffic, almost doubling it from around 270,000 page views in 2011 to over 500,000 in 2016. We’re happy to say that 2017 is already looking strong enough to break that record.
“When I think back to when we started the Nearshore Americas operation, we had pretty ambitious, even audacious, goals: Do a thorough job reporting on and analyzing the business of Nearshore services which encompasses vast numbers of people, transactions, countries and cultures,” said Kirk Laughlin, the company’s founder and managing director.
“We were able to create these 5,000 posts because of the tremendously supportive response we have received from the market itself,” he continued. “Without question our energy and really the life-blood of our operation is fueled by the amazing people we get to interact with. We learn together, we grow and clearly the market has responded to our simple aspiration to expose Nearshore to larger audiences.”
In terms of industry-leading news and analysis, our most viewed posts are Exclusive: IBM Wins Vast Cemex Contract written in 2012, and Brazil Outsourcing: Curitiba Comes On Strong as ‘Silicon Valley South’ from 2010.
Technology trends have been hotting up in more recent years, as our top industry focused posts of 2016 were The Pros and Cons of Utilizing an Agile Methodology and Infographic: How Guadalajara Became Mexico’s Silicon Valley.
When it comes to off-hours, cultural topics, it seems our readers are pretty keen on travelling and finding romance south of the border. The top two posts in this category are Pan-American Highway: The Ultimate Road Trip, followed by How to Flirt, Date and Love in Authentic Latin Style.
“We have been deeply fortunate to have had some really outstanding journalists produce content for us – from Tarun George in the early days, to Duncan Tucker and Luke Bujarski, this publication has been able to publish great work because of their talent,” said Laughlin. “Also deserving of a mention is our longtime news editor, Narayan Ammachchi, who is one of the most reliable editors I have ever worked with.”
In our view, there is never a shortage of topics to pursue, and, of course, we still rely very much on the spirit of cooperation and encouragement from our audience. So thank you, readers and supporters. We couldn’t have made it here without you!