By Filipe Pacheco
As the Brazilian economy begins to step off the accelerator, many multinational IT companies doing business here are cutting back on their profit forecasts. However one provider - Sonda IT – is an exception to this rule as it speeds ahead with double-digit revenue growth and a model to become an “aggregator’ for the full expanse of corporate IT requirements.
BY STAFF REPORT
Digital marketing firm SapientNitro has purchased a controlling stake in iThink, an independent digital agency in Brazil.
The acquisition helps SapientNitro expand its footprint into the Latin American market, where social networking sites have signed up a huge number of users.
Analysts say the acquisition is a shrewd move given the Brazil’s hosting of the 2014 FIFA World Cup and 2016 Olympics.
Sao Paulo-based iThink, founded in 2002, is a digital pioneer and has grown into one of the largest independent, digital agencies in Brazil. Moreover, its customers include global business such as Castrol, Johnson & Johnson, Kraft, Google, and Samsung.
“As the changing consumer continues to disrupt the way companies and brands interact with their consumers, we see more and more clients looking for better ROI and more innovative experiences around brand, digital and commerce that can be leveraged globally,” …
Embraer CIO Alexandre Baulé talks about how IT is a ‘provider of know-how’ for internal customers.
By Filipe Pacheco
José Cláudio Terra is the founder of Terra Forum, a mid-size IT and digital solutions company based in São Paulo, Brazil. The company is in the process of being acquired by Globant, an Argentinean rival that – similiar to Terra Forum - has innovation in its DNA. Terra is in the process of proving that locally-developed and sophisticated digital solutions and processes can succeed in the international market.
BY STAFF REPORT
US technology giant Microsoft has announced that it will invest $100 million to set up an advanced research center in the Brazilian city of Rio de Janeiro.
The research center is said to be one of the four such offices in the world and the first in Latin America.
Microsoft has also planned to make use of Brazil’s human talent to ‘develop new search technology, according to a report from Reuters. This is just another large investment by the American computer giant. Microsoft has already invested five million dollars to set up an R&D center in Brazil’s biggest city – Sao Paulo.
The announcement from Microsoft underscores that Brazil is rising as a technology hotspot in Latin America. Global tech giants like Lenovo, Foxconn and Cisco have recently announced their plan to invest in Brazil. And IBM and GE already have research centers in the country.
Microsoft’s research center will spring up in Rio’s downtown …
By Dan Berthiaume
For a US software company to open a development center in Latin America is nothing new. However, when a Latin American company opens a development center in the US, it is certainly newsworthy. Totvs Inc., a major Brazilian technology/software provider specializing in solutions for small-to-mid-sized businesses (but not exclusively) with headquarters in Sao Paolo and a global client base, recently opened a development center in Mountain View, CA, in the heart of Silicon Valley.
Over the past decade, BRIC economies have taken the ICT world by the storm. While China overtook the United States to become the world’s biggest ICT exporter, Brazil proved the point that Latin America is not far behind. Both the countries are dreaming big: Brazil expects to double its ICT revenue from the current $212 billion to $430 billion by 2022, catapulting itself from the 5th position to the third in the global ICT market. And China, on the other hand, wants to become an “innovative nation” by 2020 and a “scientific superpower” by 2050.
SAO PAULO: At one time, the joke was that Brazil was permanently “the country of the future” – always waiting to capitalize on its vast and exquisite gifts. Based on what we’re seeing here in Sao Paulo this week, (highlighted by the Brasscom Global IT Summit) the real measure of this country’s emergence arrives every new minute of every new day. With staggering advances in ICT, Brazilians are not waiting around for external bodies to define their place in the global technology landscape. Instead, there is a palpable sense, Brazil is establishing its own global category – and arguing in a sense that outsourcing industry stakeholders need to start rethinking the value of third-party services in a wildly transformative business world that fundamentally requires inquiring and innovative partners.[Gallery not found]
By Leonardo Mattiazzi, VP International Business, Ci&T
In the first two parts of this series, I discussed the evolution of the software factory and the need for companies to move beyond this identity. In this final post, I’ll share how Ci&T became one of those progressive companies providing peak experiences – by committing first and foremost to our employees.
So how do we do it? Of course you can only create peak experiences (those moments when one is “in the zone”) for your customers if your employees also enjoy them. If your employees are still mostly concerned with “Survival” needs (i.e. money), they won’t be able to move up the pyramid to help your clients in the “Success” or “Transformation” layers. However, if you create an environment where employees (or “collaborators,” as we say at Ci&T) look beyond survival and find recognition and meaning, you will have a …
KING OF PRUSSIA, Penn. – June 27, 2012 – Ci&T, a Nearshore provider of value-driven web and mobile application services and software product engineering, announced today that it was chosen by one of Brazil’s largest independent insurance companies to migrate its electronic sales system to the cloud. Using the Google Platform, Ci&T created a hybrid on-premise and cloud architecture that will reduce service outages, shorten the sales cycle and improve sales effectiveness across the enterprise.
The Company charged its IT team to move its electronic sales system to a more reliable web platform. Feeling the effects of outages and downtimes, which led to revenue loss and compromised customer relationships, the Company was looking to minimize those occurrences while promoting …