Faces in the Crowd: Liber Puente Baró

The entrepreneur, who helped build TostoneT from scratch, is passionate about socially-minded enterprise in Cuba and has long held seminars for self-employed Cubans to learn about using technology for and in business.

Cuba

Liber Puente Baró, founder and CEO of start-up TostoneT, is outspoken about how Cubans are using social media — which President Miguel Diaz-Canel has embraced — to hold government accountable. He told the Independent recently: “Now, Cuban Twitter users are again going direct to their government – and some are not being nearly as polite as before.”

The entrepreneur, who helped build TostoneT from scratch, is passionate about socially-minded enterprise in Cuba and has long held seminars for self-employed Cubans to learn about using technology for and in business. Born and raised in Havana, he studied Mechanical Engineering at the Technical University of Havana (CUJAE) and holds a Masters in Economic International Affairs. Prior to founding his company, he spent 12 years as a diplomat at the Cuban Ministry of Foreign Affairs.

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