There are close to 7 million native English speakers in the nearshore, but the perception is the region is too small to scale. Tapping into the other geographies could open up even more scope for new talent and scale.
Cali, Colombia, continues to grow its IT sector as it looks to attract more BPO, ITO and KPO interest. Invest Pacific says 2018 saw 20 new projects, 10 of them with new companies, added to Cali's investments and moves like Sitel's 2017 opening in the city are adding to the interest.
The center, established in 2017, currently employs just over 200 people, including foreigners, providing IT support services to the company’s pharmaceuticals and diagnostics units in the United States and Canada.
They can learn new languages – such as Japanese, French, and Mandarin – or enroll their names in institutes offering short term courses in subjects, including culinary, fashion designing, and performing arts.
The Caribbean can offer an attractive market for Work at Home Agents. However, the growth in WAHA in the Caribbean is hampered by the relatively high cost of internet and phone services, concern over infrastructure stability, and other factors.