Nearshore Americas Strikes Alliance with Frost and Sullivan

We’ve tried hard during the last eight months since launching Nearshore Americas to deliver high quality content – information that is original, targeted specifically on outsourcing in the Americas and free of the kind of spin that you see from other sourcing organizations  pretending to be media brands.

Sourcing buyers tell us all the time that they need deep, independent insight into the emerging Latin America provider marketplace since information that is already out there is often tilted toward a particular agenda. Our mission is straightforward: Examine all sides of the outsourcing opportunity for U.S. buyers “shopping” in Latin America, the Caribbean and Canada and build a more visible Nearshore community in the process.

To drive home our commitment, we have just struck an important alliance with Frost and Sullivan, a well respected research organization with deep knowledge of the emerging BPO and outsourcing services sectors of Latin America.

Frost analyst Victor Casiano kicks off our partnership with an interesting analysis of El Salvador’s sourcing market

With four offices in Latin America, Frost is uniquely able to provide on-the-ground views on the wide set of factors that impact sourcing relationships, and perhaps one of the most important is how the maturity of ICT policy and competitiveness impacts domestic global services markets.

Our new alliance enables us to deliver regular commentaries by three of the leading Frost analysts, based in Latin America. They include: Victor Hugo Casiano,  Juan Manuel González and Raphael Ayres Barone. (Bios are at the end of this post.)

Victor kicks off our partnership with an interesting analysis of El Salvador’s sourcing market, where he points to the serious-minded initiatives the government there is taking to bring more investment to BPOs and also the deliberate effort the country is making to move up the global services value chain.

We look forward to reading more of the work of Victor, Juan and Raphael in the weeks ahead!

Victor Hugo Casiano is an Industry Analyst with the Frost & Sullivan Latin American Information & Communication Technologies Practice. He focuses on monitoring and analyzing emerging trends, technologies and market dynamics in the Telecom and Enterprise Communications industry in Latin America. Since joining Frost & Sullivan in June 2005, Casiano has completed several research studies and consulting projects on Data Communications Services, Mobile Content Applications and Network Services Markets, as well as overall analysis of the telecommunications sector in Mexico. He has also carried out research in areas related to Enterprise Communications, such as the Conferencing Services market in Latin America, the Regional Contact Center solutions market and the Unified Communications Market.

Juan Manuel González is Team Leader  with the Frost & Sullivan Latin America ICT Practice. He focuses on monitoring and analyzing emerging trends, technologies and market dynamics in the Information and Communications Technologies industry in Latin America with particular emphasis in the Contact Center Arena.

Since joining Frost & Sullivan in January 2007, González has completed several research studies and consulting projects on several topics such as:

•Latin America Contact Center Outsourcing
•Latin America Contact Center Solutions and Applications Market
•Latin America Enterprise Telephony Solutions Market
•Latin America Unified Communications Market
•Latin America Conferencing Solutions Market

Raphael Ayres Barone Raphael has worked with clients in the ICT industry, such as Avaya, Telefonica, Intercall, Siemens, Cisco and Contact Center Americas. As a Research Analyst  in Frost & Sullivan’s Global ICT Practice, Raphael is responsible for researching and monitoring the Latin American Enterprise Communications Technologies industry. In these markets, he has carried out extensive analysis, quantitative forecasting, market behavior, competitive profiling and identification of key and emerging trends in the industry, including regulatory, technology and end user issues. He has also been involved in strategic consulting projects.

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