Nov. 19th, 2PM EST / 11 AM PST

How to Capitalize on the Virtual Experience Economy

The Experience Economy was in full effect, with 76% of consumers agreeing they would rather spend money on experiences over material items. But almost overnight, the pandemic upended this. Consumers now seek out brands who use technology to make their experiences with products and services seamless and contactless, while still retaining a human touch. We are entering the virtual experience economy.

In this webinar, leaders from CX transformation company, Everise, and leading cloud contact center software provider, Bright Pattern, share their first-hand experience and best practises many of the top brands are utilizing to capitalize and evolve into the new experience age.

Topics to discuss:

  • Why organizational agility is critical

  • The importance of an entrepreneurial spirit when driving innovation

  • The role of technology in creating sustainable, secure CX

  • How AI is being used to improve both the customer and agent experience

  • Best practises for managing a high performing remote workforce

  • The implications for nearshore


Jeremy Jepperson


EVP Operations

Jeremy Jepperson is the Executive Vice President of Operations for Americas, overseeing Everise’s brick-and-mortar Experience Centers, as well as their rapidly growing Home Experience solution, in the United States and Guatemala. As the head of operational delivery and shared services, he uses his diverse set of operations, workforce management, finance, sales, account management and strategic planning experience to solve their clients most challenging problems. Outside of work, there are two things Jeremy loves doing – building things and visiting Disney World with his daughters.

Ted Hunting

Bright Pattern

SVP Marketing

Ted Hunting has over 25 years of experience successfully building brand and demand generation programs in startup and global companies. Prior to Bright Pattern Hunting was responsible for leading North America Marketing for Genesys. Hunting is a former member of the North America CCW Advisory Board, current member of the Europe CCW Advisory Board, and a recognized speaker in the customer experience industry with keynotes and presentations at top conferences including IQPC Customer Contact Week, Gartner, Forrester, ICMI, Enterprise Connect, Execs in the Know and more.

Kirk Laughlin


Kirk Laughlin is Managing Director and Founder of the Nearshore Americas – the widely respected media and advisory group which examines the emergence of Latin America as a global leader in technology services and digital innovation. During the last 11 years, Laughlin emerged as one of the foremost thought-leaders on the expansion of tech-based commercial services and investment in the Americas. Kirk and his team are frequently called on for data analysis, market insights and commentary. Nearshore Americas offers client marketing platforms, advisory services, content and lead generation services, custom events, Latin America-focused trade missions and customized research. Earlier, Laughlin was a vice president and Managing Director at Ziff Davis Enterprise, a global media group, based in New York City. He is based in Connecticut.

Nearshore Americas is North America’s leading organizer of virtual and in-person forums focused on Latin America technology services and software innovation. Attendees from our past conferences and custom special events have included professionals from some of the following enterprise organizations:

For further information on our mission and purpose visit us as here.